Comments on: What do You Want to See in a Mac Magazine? http://www.mcelhearn.com/2006/04/18/what-do-you-want-to-see-in-a-mac-magazine/ Writings about more than just Macs, by Kirk McElhearn Wed, 08 Feb 2012 13:48:47 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: BIGGUSDICKUS http://www.mcelhearn.com/2006/04/18/what-do-you-want-to-see-in-a-mac-magazine/#comment-414 BIGGUSDICKUS Thu, 27 Apr 2006 16:40:45 +0000 http://www.mcelhearn.com/wordpress/?p=187#comment-414 What do I want to see in a Mac magazine? MACS. I used to spend several happy hours each month reading my new MacWorld from cover to cover and back again. But these days, hell, I couldn't tell you the last time it took me more than 20 minutes to glean every friggin useful word out of an issue of iPodWorld. What do I want to see in a Mac magazine? MACS.

I used to spend several happy hours each month reading my new MacWorld from cover to cover and back again. But these days, hell, I couldn’t tell you the last time it took me more than 20 minutes to glean every friggin useful word out of an issue of iPodWorld.

]]> By: gator1 http://www.mcelhearn.com/2006/04/18/what-do-you-want-to-see-in-a-mac-magazine/#comment-413 gator1 Wed, 19 Apr 2006 19:21:35 +0000 http://www.mcelhearn.com/wordpress/?p=187#comment-413 I buy Mac Magazines primarily to read the reviews and learn new tips and tricks that I can use on my Mac. I really enjoy the Q & A section in the MacHome magazine. They cover a wide range of topics sent in by readers and provide helpful answers. MacWorld does publish some very useful and interesting articles too though. I really enjoy the articles they publish on addressing sick Macs or resolving well known issues. I particularly like their software reviews as well. I also like the articles that make you want to grab the magazine and run to your Mac to try out what was just covered. Anything that covers new or novel ways to use my exisiting hardware/software is great. The one thing I despise is the excessive amount of advertisements and their placement in MacWorld. In MacHome, I open the magazine and immediately see the publishers note, followed by the index for that issue, then my regular features. I have to turn 3-4 pages in MacWorld just to get to the index and then have to flip through 2-3 more pages of full page ads to get to the first feature (the Editor's Desk). MacHome has articles and reviews on almost every single page, with the exception of 4-5 pages at the end of the magazine. I do realize that magazines survive and pay salaries on these advertisements but I am sure MacWorld could find a better way to do it. I buy Mac Magazines primarily to read the reviews and learn new tips and tricks that I can use on my Mac.

I really enjoy the Q & A section in the MacHome magazine. They cover a wide range of topics sent in by readers and provide helpful answers. MacWorld does publish some very useful and interesting articles too though. I really enjoy the articles they publish on addressing sick Macs or resolving well known issues. I particularly like their software reviews as well.

I also like the articles that make you want to grab the magazine and run to your Mac to try out what was just covered. Anything that covers new or novel ways to use my exisiting hardware/software is great.

The one thing I despise is the excessive amount of advertisements and their placement in MacWorld.

In MacHome, I open the magazine and immediately see the publishers note, followed by the index for that issue, then my regular features. I have to turn 3-4 pages in MacWorld just to get to the index and then have to flip through 2-3 more pages of full page ads to get to the first feature (the Editor’s Desk). MacHome has articles and reviews on almost every single page, with the exception of 4-5 pages at the end of the magazine.

I do realize that magazines survive and pay salaries on these advertisements but I am sure MacWorld could find a better way to do it.

]]> By: willduo http://www.mcelhearn.com/2006/04/18/what-do-you-want-to-see-in-a-mac-magazine/#comment-412 willduo Tue, 18 Apr 2006 18:25:03 +0000 http://www.mcelhearn.com/wordpress/?p=187#comment-412 I have been reading Mac magazines for many years. I always read the news and new product sections but I only read a few of the featured articles that are relevant to my Mac use. I do like the regular contributors as well. Mostly its a time thing and people have less of it today. I have noticed that in some of the sectors in which I work in people prefer an accessable website to provide them with industry news. They then log on first thing or read the website's e-mail newsfeed to keep up to date. I get the MacWorld feed but I also read the magazine and visit other Mac rumour sites. I have been reading Mac magazines for many years. I always read the news and
new product sections but I only read a few of the featured articles that are
relevant to my Mac use. I do like the regular contributors as well. Mostly its a
time thing and people have less of it today. I have noticed that in some of the
sectors in which I work in people prefer an accessable website to provide them
with industry news. They then log on first thing or read the website’s e-mail
newsfeed to keep up to date. I get the MacWorld feed but I also read the
magazine and visit other Mac rumour sites.

]]> By: tldido http://www.mcelhearn.com/2006/04/18/what-do-you-want-to-see-in-a-mac-magazine/#comment-411 tldido Tue, 18 Apr 2006 17:49:44 +0000 http://www.mcelhearn.com/wordpress/?p=187#comment-411 I like the celebrity idea and think it would work provided the interview isn't just a fluff piece. I want to read about what problems they might have had and how they used Macs to fix them. What innovative uses have they put the Mac to? Maybe I get to be in too much of a hurry and gloss over instructions, but I have yet to access the on-line CD properly (the CD that accompanies the newsstand version) and that is making me think twice about renewing. Those articles that delve into neat things you can do with various software always are a hit with me. When I'm looking to buy, the reviews are great, when I'm not, I don't bother. I like the celebrity idea and think it would work provided the interview isn’t just a fluff piece. I want to read about what problems they might have had and how they used Macs to fix them. What innovative uses have they put the Mac to?

Maybe I get to be in too much of a hurry and gloss over instructions, but I have yet to access the on-line CD properly (the CD that accompanies the newsstand version) and that is making me think twice about renewing.

Those articles that delve into neat things you can do with various software always are a hit with me. When I’m looking to buy, the reviews are great, when I’m not, I don’t bother.

]]> By: Kirk http://www.mcelhearn.com/2006/04/18/what-do-you-want-to-see-in-a-mac-magazine/#comment-410 Kirk Tue, 18 Apr 2006 17:07:45 +0000 http://www.mcelhearn.com/wordpress/?p=187#comment-410 Well, that might attract eyes - and might be interesting for a while - but I'm not sure it will resolve the larger issue of what types of articles will sell more copies. Though I wouldn't mind interviewing Nicole Kidman or Jodie Foster about how they use their Macs.... Well, that might attract eyes – and might be interesting for a while – but I’m not
sure it will resolve the larger issue of what types of articles will sell more copies.
Though I wouldn’t mind interviewing Nicole Kidman or Jodie Foster about how
they use their Macs….

]]> By: Mister Ron http://www.mcelhearn.com/2006/04/18/what-do-you-want-to-see-in-a-mac-magazine/#comment-409 Mister Ron Tue, 18 Apr 2006 16:28:46 +0000 http://www.mcelhearn.com/wordpress/?p=187#comment-409 For me, the articles I read first feature novel ways to use programs I have to do things that I didn't know could be done, or didn't think of using those programs for. Stuff like that makes me want to set my magazine up next to my machine and try the tips out. Probably the best circulation builder for your magazine would to feature prominent celebrities on your covers using their macs, and inside have an interview or article about them. A Macworld featuring, say, George Lucas on the cover standing in front of an array of G5s might draw in casual newstand readers. Same goes for just about any movie star, famous author, etc. ============================================ -=-Ron Evry-=- Creator of 'Mister Ron's Basement' podcast on the iTunes Music Store http://slapcast.com/users/revry ============================================ For me, the articles I read first feature novel ways to use programs I have to
do things that I didn’t know could be done, or didn’t think of using those
programs for.

Stuff like that makes me want to set my magazine up next to my machine and
try the tips out.

Probably the best circulation builder for your magazine would to feature
prominent celebrities on your covers using their macs, and inside have an
interview or article about them. A Macworld featuring, say, George Lucas on
the cover standing in front of an array of G5s might draw in casual newstand
readers. Same goes for just about any movie star, famous author, etc.

============================================
-=-Ron Evry-=-
Creator of ‘Mister Ron’s Basement’ podcast on the iTunes Music Store
http://slapcast.com/users/revry
============================================

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